Social media that actually means something.
Hey, I’m Claudia, founder of Claudia Congrave Socials. I help brands to connect with their audiences through thoughtful content, strong strategy and social media that cuts through the noise and speaks to the human in us all.
The person behind the socials…
Hi, I’m Claudia 👋 founder of Claudia Congrave Socials and possibly your new social media manager?
With over five years in communications, from PR in the legal sector to leading digital marketing for national charities, I’ve learned how to craft strategies that put human stories front and centre. Now, I help purpose-driven brands build genuine connections and engaged communities through storytelling-led social media.
I’ve had the pleasure of working with fertility advocates, female founders and nonprofits, helping them launch and transform their online presence. Whether it’s reimagining a content strategy that isn’t resonating with your audience in the way you’d like, or building a community from the ground up, I approach every project by really understanding what each brand wants to be known for and what their audience truly cares about.
I share a lot of my thoughts around social media, storytelling and building communities over on LinkedIn if you’d like to follow along.
Social media should feel human. Not forced. Not trend-chasing. Not just content for the sake of it. I believe the most powerful brands aren’t the loudest, they’re the ones that make people feel something. That’s why everything I create is rooted in storytelling, connection and intention. Because when people feel seen, they engage. And when they engage, they stay.
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![pink heart]()
1625% growth
Your Mamahood (6 months)
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![Outline drawing of two cherries with a bow on top.]()
28k+ TikTok followers
Mouthy Magazine
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+1.8k followers
Fertility Network UK (Instagram growth)
Social Media Management
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Content Strategy
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Community Building
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Storytelling-Led Socials
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Social Media Management ♥ Content Strategy ♥ Community Building ♥ Storytelling-Led Socials ♥
“Claudia developed a deep understanding of our voice, values, and audience, which shows clearly in the quality and consistency of her work.”
— JiJi Giron & Charlie Hedley, Co-CEOs at CryoLogistics
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Services
There are four ways you can work with me as a social media manager, with varying options depending on the level of commitment you’re willing to make, the kind of guidance you require, and the extent of the service you need to make social media work for you and your business.
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This is a full-service for founders and organisations who want a thoughtful, consistent presence without having to be online all the time.
Give me the keys to your social media channels and I’ll take over the day-to-day running of your channels so you don’t have to. Together, we’ll define a clear strategy that reflects your brand’s story, values, and the topics that matter most to your audience. From there, I manage your presence end-to-end: content planning and creation, scheduling, community management, and regular reporting so you always know what’s working and why.
The result is a consistent, confident social media presence that builds trust, starts conversations, and supports your wider business goals, without you needing to write or design every post yourself.
This is for you if:
You’re too busy to manage social media in-house, but you know it’s important
You want someone who can handle strategy, content, and community, not just “posting”
You’re ready to treat social media as a core part of your communications, not an afterthought
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A focused, one-off project for teams or founders who want to keep their social media in-house but need a clearer, more confident direction.
Not every business needs someone to manage their channels day to day. Sometimes, you just need an expert pair of eyes to assess what you’re doing, what’s actually working, and where you’re wasting time. Through an audit, I’ll review your existing channels, content, and performance data to understand what has and hasn’t been landing with your audience so far.
You’ll then receive a practical strategy that outlines how you should be showing up on social media: what to talk about, how often to post, which formats to prioritise, and how to measure success in a way that makes sense for your business. You walk away with a roadmap your team can implement with confidence.
This is for you if:
You want to be hands-on with social, but need a steer
You’ve been trying different things on social and aren’t sure what’s actually working
You want a strategy you can realistically implement with the resources and budget you have to hand
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Your personal brand sits alongside your business and is often the reason people decide to work with you.
This service is designed for business owners and leaders who want to show up consistently on LinkedIn, build a reputation in their space, and attract opportunities and potential partnerships that will elevate their business.
We’ll work together to define your positioning and the themes you want to be known for, then build a bank of content that reflects your voice, experience, and values. I help you spotlight the human side of your work, aka the things people really want to hear: the stories, opinions, and insights that make you memorable and show your genuine personality.
This is for you if:
You want to use LinkedIn to attract opportunities, not just to share company updates
You have ideas and experiences to share but struggle to turn them into posts or find the time to action them
You care about showing the human, values-led side of your work
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Not every brief fits neatly into a package.
If you’re looking for support that sits somewhere between these services, or something else entirely, I’m always happy to explore it. Whether you need help with a specific campaign, content for a launch, support across multiple brands, or a more bespoke advisory role, we can shape something around what you actually need rather than forcing it into a box.
If you have an idea, a project, or a problem you’d like help with, get in touch, and we can talk through what working together might look like.
Let’s work together!
Like what you’ve seen and think we could work well together? Get in touch! I’d love to hear more about you, your business and how you envision social media supporting your goals.
